agent of Clarity

For over three decades, Steve Brazell has armed Fortune 500s, startups, CEOs, high-net-worth individuals, and celebrities with ruthless clarity and strategic firepower—building dominant brands, mastering disruptive change, and neutralizing reputation threats.

“Hands down the most attentive, enthusiastic and brilliant partner we’ve worked with on any campaign.”

— Time Inc.

navigate change

In an AI-driven world, Steve Brazell delivers leaders precise, actionable strategies to accelerate Brand Growth, amplify Brand Value and Culture, master Reputation Risk, and dominate Political Positioning.

Odds are, you’ve already seen our strategic fingerprints—behind Fortune 100 brands, celebrity reputation saves, and business icons lighting up social media. We equip leaders and founders with sharp growth strategies built for a relentlessly shifting landscape. We’ll uncover your brand’s core values, solidify culture, neutralize crisis, and crush risk. We coach leaders to stay locked in, master change, measure what counts, and hit every target.

“Steve is the entrepreneur whisperer—he makes complex topics easy to understand.”

— Misk Foundation | Spark

Experience matters

Steve Brazell is a globally recognized Business Brand Strategist and Brand Risk Expert known for creating crystal-clear paths through chaos. Trusted by Fortune 500s, celebrities, and high-net-worth individuals, Steve turns volatility into velocity—and competition into collateral damage.

Three decades ago, he founded Hitman Inc., the original Competition Removal® Firm headquartered in New York City. His client roster spans global heavyweights like IBM, Intel, Microsoft, Walt Disney, Warner Brothers, Kevin Costner, Keyshawn Johnson, Fitness Magazine, Gulf Bank, The Misk Foundation, and the Public Investment Fund of Saudi Arabia.

Through Hitman Inc., Steve delivers lethal clarity in Brand Growth, Brand Value Discovery, Reputation Risk Mitigation, and Political Positioning. He’s the force behind Limelight—the world’s first patent-pending online brand builder—Gener8, and Whetstone, an AI-powered system serving over 153,000 professionals worldwide, originally developed for the U.S. Department of Defense.

A proven builder, Steve has launched multiple ventures and apps, including the new Hitman Ops app: your tactical command center for psychological warfare, competitive destruction, and ruthless self-mastery. The app gives users instant access to the Hitman books, tools, audiobook, recon cam, and more—all locked, loaded, and mission-ready.

He’s the author of Clear! The Simple Guide to Keeping Your Business Alive and Kicking, co-author of Replication: The Art and Science of Franchising Your Business, and a contributor to Men’s Health magazine. His latest release, Shock & Awe (2025), is the complete tactical upgrade to Clear! and integrated directly into the Hitman Ops app.

Named one of Esquire’s “45 Under 45 Professional Men,” Steve is fluent in Japanese and an obsessive student of body language, influence, and martial arts.

A top 1% keynote speaker, Steve electrifies stages worldwide with no-fluff keynotes on dominating AI, outmaneuvering disruption, commanding attention, building iconic brands, and conquering fear. Audiences consistently describe his sessions as “life-changing” and “a masterclass in strategic execution.”

Behind the scenes, Steve partners with investors and private equity firms as a strategic advisor or interim CEO—leading turnarounds, accelerating exits, and creating market shockwaves at companies like the acclaimed human-centered, AI-powered learning company, Fullbridge. He’s also an active angel investor, backing early-stage ventures with high-growth potential.

Discover more at SteveBrazell.com and YourHitman.com

“I’d rather listen to one person who has actually climbed Everest, than a dozen that just have ideas about how to do it.”

— Steve Brazell, Founder Hitman Inc

Even the book is a hit

“At last a marketing book that's simple, easy to read and amazingly accurate in its advice. You'll enjoy it, and be the smarter for reading it.”

— Jack Trout, Pioneer of Positioning

“Get inside the mind of this branding guru and learn how to dominate your competition once and for all.”

— Keyshawn Johnson | Super Bowl Champion | ESPN

The biggest names in the world trust us to get it right